What do you measure, and how do you measure it? Use this big list of KPIs for Marketing teams to understand every possible KPI to track and optimize.
KPIs for Marketing: user-generated content reach
KPIs for Marketing: variable cost ratio
KPIs for Marketing: variable costs
KPIs for Marketing: video click-through rate
KPIs for Marketing: video completion rate
KPIs for Marketing: video engagement rate
KPIs for Marketing: Video views
KPIs for Marketing: video watch time
KPIs for Marketing: webinar registrations
KPIs for Marketing: website design
KPIs for Marketing: website errors
KPIs for Marketing: website loading speed
KPIs for Marketing: website usability
KPIs for Marketing: website uptime
KPIs for Marketing: word-of-mouth impressions
KPIs for Marketing: word-of-mouth reach
