What do you measure, and how do you measure it? Use this big list of KPIs for Marketing teams to understand every possible KPI to track and optimize.
KPIs for Marketing: radio ad impressions
KPIs for Marketing: radio ad reach
KPIs for Marketing: radio ad recall rate
KPIs for Marketing: radio ad response rate
KPIs for Marketing: radio ad ROI
KPIs for Marketing: referral traffic
KPIs for Marketing: research and development expenses
KPIs for Marketing: retargeting campaign engagement
KPIs for Marketing: retargeting campaign conversion rate
KPIs for Marketing: retargeting campaign performance
KPIs for Marketing: retargeting campaign reach
KPIs for Marketing: retargeting campaign ROI
KPIs for Marketing: return on ad spend
KPIs for Marketing: return on assets
KPIs for Marketing: return on equity
KPIs for Marketing: return on investment
