No problems
here, Houston.

Ignition is the world's first AI platform for product success. We built Ignition to help product teams build the right things, and customer teams align on how to sell it.Built by Product & Product Marketing leaders with over 200 launches under their belt, and advised by world-class experts like Product Marketing Alliance, Tamara Grominsky, and Audacious Ventures. Ignition's product comes paired with expertise honed by scaling some of the world's best companies.

OUR Values

Boldly go

The sky isn’t the limit – there’s footprints on the moon. We work together as a crew to think bigger, and execute better, in order to reach the stars.

Understand the alien.

We approach customers, teammates, and problems with deep thought and empathy, because answers without context or understanding don’t suffice.

Small steps make giant leaps.

We build thoughtfully, taking the right small steps before the leaps. And we celebrate failure, because the most important step is always the next one.

More than a number.

Employees and customers are not numbers. They are friends, who we genuinely seek to empower, serve, and delight on a daily basis.

OUR MISSION

To launch every product, feature, and campaign to otherworldly success, via world-class strategy.

‍And to boldly go where no product team has gone before.

Team Section

Meet the team

Derek Osgood

CEO

Derek has spent over a decade leading and scaling marketing teams at rocket-fueled startups and brands like PlayStation, Rippling, and BBVA. When he’s not getting-to-market, he’s traveling or reading fantasy novels.

Karthik Suresh

CTO

Karthik is a technology product leader who’s led teams as founder, early hire, and executive at companies like Facebook, Craft.co, and KCG holdings. When not building rockets, he loves travel and chasing his 1 year old.

Backed and advised by a world-class crew

Product MKTG Alliance

CMO, Sentry

And executives from top companies

UBER, AIRBNB, OPENDOOR, SENTRY, TECHCRUNCH, AND MORE.

89% of product launches fail.

And failed launches are costly, time-consuming, and detrimental to the brand.

Many of those failures can be attributed to companies lacking the process or know-how to build repeatable, high-quality Go-To-Market processes. But even with a good process, launches are still a clusterf*ck. They’re a mess of 100 stakeholders, documents, and tools. I’ve seen it at PlayStation, Rippling, and a dozen startups.

That’s why we built Ignition – to help Product Teams avoid the pitfalls of shoddy launches.

We’re building the platform I always wanted as a GTM leader. I’d love to hear what you think.

CEO & FOUNDER OF IGNITION

No problems here, Houston.