What do you measure, and how do you measure it? Use this big list of KPIs for Marketing teams to understand every possible KPI to track and optimize.
KPIs for Marketing: Facebook video views
KPIs for Marketing: Facebook video watch time
KPIs for Marketing: fixed cost coverage ratio
KPIs for Marketing: fixed costs
KPIs for Marketing: geo-targeting engagement
KPIs for Marketing: geo-targeting performance
KPIs for Marketing: geo-targeting reach
KPIs for Marketing: geo-targeting ROI
KPIs for Marketing: Google Ads click-through rate
KPIs for Marketing: Google Ads clicks
KPIs for Marketing: Google Ads conversion rate
KPIs for Marketing: Google Ads conversions
KPIs for Marketing: Google Ads cost per conversion
KPIs for Marketing: Google Ads ROI
KPIs for Marketing: Google Ads impressions
KPIs for Marketing: Gross profit