Go-to-Market is Product Management - This is Product Management podcast

Listen to our co-founder and CTO, Karthik Suresh, join the This is Product Management podcast, and talk about Go-to-Market strategy, why PMM is an important function to hire for, and why companies need to invest in a high-quality launch process.

Listen to the full interview here

“Sending an email is not a launch. You need a multi-channel approach for introducing products to people. You need to think about how to best position it with respect to competitors. What messaging really appeals to your users?”

Karthik Suresh
Co-Founder & CTO